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Attract the user's attention even more

Posted: Tue Jan 28, 2025 5:35 am
by rumana777
It has been possible for a long time, but most webmasters have not yet used this option: using symbols in the meta description. Some symbols are even displayed in bright colors and thus serve as eye-catchers in the otherwise rather monotonous text snippets of the search results. The UNICODE character set makes it possible. While the classic character set is limited to 256 characters, the former contains several thousand.

In addition to Western characters, it also contains Cyrillic, Arabic and Chinese characters as well as a large number of symbols and emojis. There are numerous lists on the Internet in which these characters rcs data india can be looked up (just search for “HTML symbols” on Google or Bing). If you have discovered a nice symbol, remember its numerical code.

Let's take a check mark, for example. It has the number 10003. Now enter the following in your meta description at the desired location: ✓ After the next reindexing of the page, a check mark should now be visible in the search results. But there are also much more specific symbols: If you offer music lessons, for example, a musical note symbol would be a good idea.

Then you would have to insert instead. If your page is saved in UTF-8 format, you can also copy and paste the symbol as such from the list. From experience, however, problems still often arise with this, so you might be better off using the numeric code. Finally, a note on the maximum length of the meta description: Even if, as mentioned, there is no official limit, you should of course not make a novel out of it, especially since it won't help you anyway. If you fit in two longer sentences and a CTA, that's absolutely fine. Even four longer sentences including a CTA should not be a problem. However, if the meta description is too long (for example, if it fills half a screen in the source code), search engine algorithms could view it as an attempt at spam, even if there are no official statements on this