Despite the rapid growth of technology, online stores (and there are hundreds of them) continue to operate on the market today, whose employees, before answering a client about the availability or absence of a product, are forced to open Excel tables or call a logistician every time.
When talking to another customer, the manager cannot see all of his orders and does not know what can be offered as an additional product.
After completing a transaction, the employee is forced to spend time filling out documents in a text editor: invoices, delivery notes, sales contracts.
It is probably impossible to do kuwait email list without manual work when launching an online store, when all processes are just being established, for example, interaction with supplier companies. During this period, there are still few clients and the owner can directly handle the service.
When sales start to grow, the work process becomes almost unmanageable due to constant checking of product availability, increasing number of minor questions, problems with deliveries. In addition, it is difficult to evaluate the effectiveness of the store's advertising campaign, there is no way to analyze which type of advertising works better.
Simple operations such as calculating revenue and profit can be calculated using a calculator and Excel. However, automating an online store becomes a pressing task when profits reach 40–50 thousand rubles, which allows you to transfer some of the responsibilities to hired employees.
It is necessary to move to a higher level with the help of business process automation if you constantly face problems such as:
numerous mistakes made by sellers when filling out purchase documents, confusion during sorting;
constant discrepancies in the availability of goods in the warehouse;
excessive workload on the online store's accounting staff;
managers cannot keep up with the increase in consumer activity;
it is difficult to track demand for specific types of goods;
the process of tracking product delivery is complicated;
Increasing traffic causes the site to deteriorate.
Increase Your Profits by 10X: 5 Key Metrics You Must Track
Alexander Kuleshov
Alexander Kuleshov
General Director of Sales Generator LLC
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Automation of an online store will eliminate the above mentioned negative aspects and lead to a more efficient organization of the business due to:
easy collection and processing of data;
the ability to quickly collect and evaluate all business indicators;
preventing theft of goods by employees;
development of a program that increases customer loyalty to the store;
the use of a system that objectively evaluates the work of an individual manager.
A well-thought-out organization of the work process helps to identify the errors and shortcomings of a specific seller, which means that automation can be considered the only way to reduce such a negative indicator as the human factor.