On the one hand, the customer should find that their needs are well reflected in the offer, but on the other hand, they should not be overwhelmed by too much information. This is absolutely important for effective offer management.
This can also happen in offer management: You think your offer is great, but the customer simply cannot accept it. Why? Because you created the offer far too quickly. Even if the customer requested it in the first conversation, that does not mean that you already know all the necessary aspects that will really help the customer.
The product has no benefit for the customer/Poor taiwan rcs data preparation of the seller
Another common mistake in offer management is that the salesperson has not prepared sufficiently for the potential customer. In the worst case, the product/service sold has no benefit at all for the customer. Why should he then accept your offer?
The offer comes to nothing
Perfect offer management also includes following up after a while if the customer does not get back to you. This not only shows that they are important to you (customer loyalty), but also allows you to clear up any possible ambiguities or questions and adjust the offer again if necessary.