The Essence of Lean Canvas

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Product managers, when preparing to launch a new product, sometimes have a poor understanding of it and cannot clearly present it to others. Then they create a large PowerPoint presentation with text and graphs. But it is not always worth spending time on this, since first you need to understand the essence of the project yourself.

There is an alternative way - to compress a costa-rica mobile phone numbers database large plan to the volume of one sheet and divide the important information into several blocks. This tool is called Lean Canvas.

One of its distinctive features is the ability to quickly change an existing template. This often helps out at the project planning stage, when it is not yet clear what the final result might be.

The Essence of Lean Canvas

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Managers use the Lean Canvas to centralize all key information in one place and also as a guide to generating new hypotheses that can be tested with HADI cycles.

But you need to understand that this tool is not the final business plan of the product. It performs an auxiliary function when you need to find important information, and there is no time to study a large business plan.

Lean Canvas is a table consisting of 9 blocks, each of which has a specific meaning. It can be created on paper or in a special computer program (for example, miro.com/templates/lean-canvas).

The tool allows you to look at the product from all sides and understand it even better. And if a consumer is interested in a question, the answer can be easily found.


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Why Complete the Lean Canvas
The Lean template is used for attracting investors, presenting information to team members, and reporting to the board of directors.

A business model canvas is necessary because it:

Helps you understand the progress of product development and effectively control its development. The main sections of the table are easy to understand and allow you to focus on the truly significant parameters, instead of inserting random numbers into it.

Allows you to improve your KPIs. Based on the problem and the path to solving it, the business model canvas directs the focus to key indicators. They should be easy to measure and closely linked to the main business goal. Only in this way will you understand whether the final product will be successful.

Helps create a financial model. The Lean Framework helps you understand whether your initial idea will become a fully-fledged, viable project or whether major changes will be needed to align the idea with potential revenue streams and cost structure.

Saves time. To clarify financial issues, you don’t need to plan several years in advance, as in conventional business plans. Instead, you use a basic estimate of the costs and income of the project.