Online Reputation Tools

[bitheerani319]

They allow you to know where your brand is being talked about (social networks, forums, websites, etc.), in what context and the tone in which it is done (positive, neutral or negative) through the keywords you have previously selected.


Social Mention
Monitoring areas: social networks, blogs, audio and video files.
Cost: free.
You can perform multiple functions: a general search or specify the jordan phone number list of interest, find out the frequency of mentions, their overall data (strength, sentiment, passion and reach) and the time elapsed since the last mention.

Icebreaker / Meltwater
Monitoring areas: websites, blogs, forums and social networks.
Cost: paid.
Do you want to know what has been said about your brand months ago? No problem, Ice Rocket allows you to monitor mentions of your brand up to 6 months ago and compare all your data with that of your competition.
As if that were not enough, its reports on trends, share of voice , sentiment and geolocation are of quality and easily exportable so that you can draw conclusions to improve your online presence.

How Sociable
Monitoring scope: social networks.
Cost: free.
With this online service you can access the visibility figures of a brand on social networks. It is based on a panel of 36 platforms to measure the popularity of the term you are interested in. However, the data it offers is very basic.

Go Fish Digital
Scope of monitoring: complaint websites.
Cost: free.
It differs from the other monitoring tools mentioned in that it focuses on analyzing whether your brand is mentioned in a database of up to 40 complaint pages.
It is very useful for avoiding any type of online reputational crisis.