By the 2010s, triggered emails had become the standard for many companies. Today, they continue to evolve thanks to artificial intelligence, which helps to more accurately predict customer needs. Practical application Trigger emails have a wide range of applications, solving specific business problems. Welcome emails. The first message after registration. For example, “Welcome! Check out our popular products.”
These emails create a positive first impression. Customer retention. If a user has not visited the site for a long time, a letter is sent with an invitation to return: "We miss you! Take advantage list of kazakhstan whatsapp phone numbers of a 10% discount on your next order." Increase sales. Recommendations based on past purchases. For example, “You may also like” with a selection of products. Increase loyalty. Congratulations on holidays, bonuses for activity or participation in loyalty programs.
Reduce Churn. trigger emails offer favorable conditions to retain them. Case in point: Netflix uses triggered messages to remind users about upcoming series or to suggest new ones based on their viewing. Relationship with other terms Triggered email campaigns are closely related to other digital marketing concepts: CRM: Without customer data management, it is impossible to set up triggers.
If a customer wants to cancel a service
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