Landing page conversion.webp

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An original version of a landing game. At the beginning of the page, a mysterious box appears in front of you. There is a hint next to it: to open it, you need to scroll down. And you feel like a little child again, holding a treasured New Year's gift in his hands and wanting to unpack it as soon as possible.

It's an unconventional approach, but it works. The visitor is intrigued and is likely to scroll further to find out what's inside.

Inside, the landing page is like a real gift: colorful animated designer things (the product being sold) and attractive navigation icons on the side.

The advantages of the site: a unified game find your mobile phone numbers database style, a memorable logo on all pages, an eye-catching structure, and noticeable social media buttons.

Cons: inconvenient scrolling. Perhaps the creators of the landing page did this intentionally, so that visitors would savor the process of unwrapping the gift. But in fact, there is no gift (offer). The call to purchase is only at the end of the page.

"Ichiban Auto"



This is a website for a company that sells car parts. As the user moves down the page, various car parts fly into the box. At the top is a navigation bar with a prominent CTA button and a clickable price list.

Pros: uniform style, bright CTA on all spreads, attractive buttons to the company's pages on social networks, animated work scheme.

Cons: No trust marks. Visitors who are hearing about the company for the first time would form an opinion about it and make a purchase decision faster if they read reviews from other customers. There are only three advantages of the company on the page. This is not enough. It is better to either add advantages or remove a separate slider.

"Strip Tape"

Landing page conversion.webp


Laconic design with high loading speed. Good landing page optimization. Attractive logo and style. Thoughtful navigation that helps visitors navigate the page. At the bottom of each slide there is an arrow with a caption indicating what will be on the next one.

Pros: attention-grabbing CTA, landing page header and each slide contain contacts and a link to reviews. A separate one contains not only reviews, but also client logos.

Cons: no catchy offer.

MegaLabs

Landing page conversion.webp


This site belongs to a subsidiary of Megafon. It does not look like a regular landing page. It is not a one-pager at all. From the very beginning, the visitor is immersed in a variety of colors and animations, where they are told about the advantages of the company. And only at the end do links to more detailed information about the offer appear.

Despite the fact that this is not a landing page in the usual sense, it fulfills its task: it attracts the attention of users and evokes pleasant emotions.

Pros: bright, stylish design. All information is presented concisely and organically.