What are social networks for? Their 3 uses

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Sometimes people ask me, what are social networks for ? And I wonder whether to give them the short and philosophical answer (“social networks don’t need to be useful to be used”) or to come up with something more elaborate. It almost always depends on the time I have available. Luckily, on this blog I can go into detail at my leisure, so here are what, in my humble opinion, are the 3 main uses of social networks.

What are social networks for?
1 Personal use
This is the most common use of social media. Most people who are on el salvador phone number list or Twitter have no other purpose than to socialize. This broad term includes keeping in touch with friends (it doesn't matter if you haven't seen them for 5 years or 5 minutes), making new friends, looking for a partner or just gossiping (I would say this is the most common use).

2 Doing business
It's inevitable that wherever a crowd gathers there will be someone willing to sell them something. With the rise of internet marketing, businesses are increasingly embracing social media and finding innovative ways to use these tools by connecting directly with customers.

It is essential to understand the different approaches to social media that exist before implementing a social media strategy for a company. For example, it is essential for a photography studio to have a presence on Instagram, but it is not the most important network for a law firm. My advice if you have a business is to have a presence only on the social networks that you can manage, it is useless to be present on five platforms if you then publish on them once a year. Take care of the appearance of your company on sites like Facebook or Twitter, remember that they are your window to the world. If you need help, there are many tools that can be useful, from programs to publish on several networks to platforms to create company logos .