How to sell software
To reach the right audience, Google Ads is a useful tool that allows you to customize your ads so that they appear in the geographic locations you choose, whether it be countries, regions, or within a radius around one or more locations.
This way, you can target your advertising towards the areas where the right customers are most likely to be, while ignoring those where they are less likely to be found.
The next step, once you find the ideal audience, is to analyze how to reach it taking into account the following:
Keywords
When selecting keywords, you should make sure that they are the most greece whatsapp number database frequently used in the target market , without forgetting to take into account the different dialects.
Google Ads is ideal for finding websites that include your keywords, as well as the audience interested in those terms.
Locations
Manual placements are used to select the types of pages or specific websites on which you can place your ads, and avoid those that you consider less relevant. You can also select the audience to which you want to show your ads.
Audience
Depending on your objectives, you can select your audience to segment it and show your ads to a specific audience that corresponds to your target customer.
To achieve this, you can use keywords based on audience preferences and past and current browsing behavior.