The goal of running a website is

[robiulhasan]

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This time, we will explain KPIs in web marketing.


I want to increase the number of visitors
I want to increase sales
Have you become vague about things like that?

Also, have you ever found yourself in a situation where you think, "The number of visitors and sales aren't increasing, but I don't really know why..."?

If you operate a website,

"I want to increase sales."
Rather than setting a goal like this,

"By what percentage do you want to increase your sales?"