Think about the content
Posted: Mon Jan 20, 2025 4:10 am
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According to research by analysts, broadcasts on Tuesdays, Wednesdays and Thursdays, announced by email, have the highest attendance . Everything is simple here: on Monday people are usually actively engaged in business, on Friday they mentally prepare for rest, and on weekends, accordingly, they relax. On holidays and pre-holiday days, activity also drops - this is important to remember.
1
It is best to plan broadcasts from 10:00 to 16:00, but if your event is not regional, you will have to take into account the difference in time zones. Although here it is still worth focusing on Moscow, because 61% of the population of our country lives according to the capital's time.
It should be attractive, informative and structured. Most often, speakers use presentations. If you have also chosen this format, think about the visual design: what fonts, colors and pictures will you take, on which slides will you place company logos or QR codes for access to your social networks.
It is advisable to write a rough script. Not a verbatim one for memorization, but something like a plan that you can rely on during the presentation. Be ready to deviate from it, for example, give examples australia consumer email list if you are asked a question. Do not forget that the goal of the webinar is not to give out material in a conventional hour, but to maximally reveal the topic and solve the problems of the target audience.
Select platform
The tool for conducting a webinar must be chosen carefully. There are many solutions on the market today, and they all offer different functionality. You need to focus not only on the cost of the service and your budget, but also on:
ease of connection and use;
availability of additional options, such as conducting surveys;
the number of participants who can simultaneously watch the broadcast;
According to research by analysts, broadcasts on Tuesdays, Wednesdays and Thursdays, announced by email, have the highest attendance . Everything is simple here: on Monday people are usually actively engaged in business, on Friday they mentally prepare for rest, and on weekends, accordingly, they relax. On holidays and pre-holiday days, activity also drops - this is important to remember.
1
It is best to plan broadcasts from 10:00 to 16:00, but if your event is not regional, you will have to take into account the difference in time zones. Although here it is still worth focusing on Moscow, because 61% of the population of our country lives according to the capital's time.
It should be attractive, informative and structured. Most often, speakers use presentations. If you have also chosen this format, think about the visual design: what fonts, colors and pictures will you take, on which slides will you place company logos or QR codes for access to your social networks.
It is advisable to write a rough script. Not a verbatim one for memorization, but something like a plan that you can rely on during the presentation. Be ready to deviate from it, for example, give examples australia consumer email list if you are asked a question. Do not forget that the goal of the webinar is not to give out material in a conventional hour, but to maximally reveal the topic and solve the problems of the target audience.
Select platform
The tool for conducting a webinar must be chosen carefully. There are many solutions on the market today, and they all offer different functionality. You need to focus not only on the cost of the service and your budget, but also on:
ease of connection and use;
availability of additional options, such as conducting surveys;
the number of participants who can simultaneously watch the broadcast;