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Wow Factor

Posted: Sun Jan 19, 2025 8:57 am
by suhasini523
Talking about the WOW effect refers to the ability to generate emotion, fascination or positive impact for something. The Wow Factor , then, consists of the technique of offering users more than they expect with the aim of provoking an emotional reaction in them, but without asking for anything in return.



Why should you do it? Because surprising and exciting the customer through persuasive strategies and techniques ensures conversion.



For example, when purchasing an online course, the Wow Factor albania whatsapp number database could be receiving free templates as a surprise, an additional gift module, a help tutorial or an extra after-sales service.



These actions make the user or consumer want to share their positive experience with others, increasing brand reputation and customer loyalty.



Mailing
Who doesn't check their email at least once a day? With that in mind, how can you make your emails attractive and stand out from the crowd? The answer is simple: with a good email marketing campaign .



This type of action allows you to analyze the segmentation of contact lists, the sending time and the subject line to generate better conversions. Through growth hacking, you can identify trends and see results faster.



Email marketing is a form of direct and personal communication that aims to create a link between the company and its customers to announce, for example, new products and services. In addition, there are multiple platforms to implement it and it meets one of the most important requirements of growth hacking in startups: low cost.



Do you want some tips to carry out an effective mailing campaign?



Create a good database with email addresses.
Make a pre-selection before sending the campaign.
Send relevant and interesting content to your recipient.
Personalize each email.
Ask the recipient to share the campaign.
Use email receipts as a growth hacking opportunity.
Analyze data to understand what consumers want and need.
Skip inactive contacts from your list.
Highlight the call to action by taking advantage of the footer of the email.
Take care of the aesthetics of your campaigns.