Have bucket loads of empathy
Posted: Sat Jan 18, 2025 6:38 am
This great piece of thinking from Ian Fitzpatrick has been shared widely over the last few days. Ian poses a lovely question to consider when you are analysing data, “I wonder how ________ is related to _______?” I love this question within the context of a wider business strategy too.
Never plan in isolation. Always ask yourself how what you are thinking about relates to what else is happening. And, if it doesn’t – how should it? Ideas which connect and contribute towards the bigger picture have a chance of greater long-term success.
3. Live in the moment.
Don’t be afraid to spend time thinking about a situation. Savouring time to reflect and challenge your own mind should be a planner’s ultimate pastime. If you feel rushed to commit to an approach, chances are you won’t be able to develop the idea much further. You need time to look at the problem from every angle and consider everyone involved.
4. Have bucket loads of empathy.
I can’t stress this one enough. Being a planner is not about what saint kitts and nevis email list 10828 contact leads you think, it’s about what everyone else thinks. That’s why tools such as personas, digital profiles and web data are valuable assets. Think about the problem from every one of the target audiences you are being asked to consider. How would they think, feel or behave in this situation? The data is also there to help you from getting carried away with your own storytelling. Be factually relevant.
Having empathy is also critical when you are presenting ideas or facilitating workshops for clients. Be honestly in touch with how your client thinks or feels and the environment that they operate in. Things like this will be critical in helping you learn how to present approaches, and have them endorsed.
As with all things in life, practice makes perfect. Think often. I have been using a set of cards from The School of Life recently. 100 questions are posed to get you to think about a subject a little more deeply. Have a go.
Never plan in isolation. Always ask yourself how what you are thinking about relates to what else is happening. And, if it doesn’t – how should it? Ideas which connect and contribute towards the bigger picture have a chance of greater long-term success.
3. Live in the moment.
Don’t be afraid to spend time thinking about a situation. Savouring time to reflect and challenge your own mind should be a planner’s ultimate pastime. If you feel rushed to commit to an approach, chances are you won’t be able to develop the idea much further. You need time to look at the problem from every angle and consider everyone involved.
4. Have bucket loads of empathy.
I can’t stress this one enough. Being a planner is not about what saint kitts and nevis email list 10828 contact leads you think, it’s about what everyone else thinks. That’s why tools such as personas, digital profiles and web data are valuable assets. Think about the problem from every one of the target audiences you are being asked to consider. How would they think, feel or behave in this situation? The data is also there to help you from getting carried away with your own storytelling. Be factually relevant.
Having empathy is also critical when you are presenting ideas or facilitating workshops for clients. Be honestly in touch with how your client thinks or feels and the environment that they operate in. Things like this will be critical in helping you learn how to present approaches, and have them endorsed.
As with all things in life, practice makes perfect. Think often. I have been using a set of cards from The School of Life recently. 100 questions are posed to get you to think about a subject a little more deeply. Have a go.