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Many companies choose to use tools such as CRM software to generate close relationship processes, which is advisable, but if you want to go further and establish applicable strategies in your marketing efforts, you have come to armenia phone number resource the right post!

Along these lines we will explain what Loyalty Marketing is about, its importance within campaign promotion and customer retention initiatives, as well as a technique to generate relationship actions with your consumers .


What is loyalty marketing?
You are probably already aware of what customer loyalty is, but to avoid confusion, let's start with this concept.

What is loyalty?
Loyalty is understood as the concepts originating from marketing whose main purpose is to retain — through various techniques and strategic tools — customers within a brand's consumer base through products or services delivered on a regular basis.

Customer loyalty is an extremely important area within all disciplines of Digital Marketing , especially driven by the birth of Marketing 3.0 and Marketing 4.0, where the customer is the center of all decisions and actions taken by the company.

So what is marketing based on this?