Define your audience Before you pitch

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A list infographic template, like the example below, can be easily customized for different list articles. 5 strategies to improve non-profit use of data infographic. But how do you find the list posts that will help improve your SEO? You can use a tool like Moz, SEMRush, or Ahrefs to find relevant content. Since we’re looking for lists, we would go to the Keyword Overview in Moz and search for “10 tips for”. You can be more specific and search for “10 tips for content marketing”.


Screenshot of Moz Pro Keyword Explorer. The next bit is a bit more manual. Click through to each link and skim through the content. You don’t want to offer a guestographic to a site that already has an infographic for their list. You also chile phone number database want to look through the lists in detail. As we said, posts that are too complicated are hard to repurpose into an infographic. On the other hand, if a post is particularly text-heavy but is formatted into a list, that would be the right target for you.


2. your guestographics to a site, take the time to define your target audience. Remember, the point of this exercise is to improve your website SEO. Getting backlinks is great, but if they’re not from your industry or relevant to your brand, the links won’t help your SERP. Guestographics require some effort to create. You don’t want to hand them out to just anyone. That’s why we define our audience by creating user personas.