Companies Missing the Boat: Kodak
Posted: Tue May 27, 2025 5:02 am
Given that innovations are also following each other at an ever-increasing pace, this also requires more and more flexibility from all parties involved. The parties that do not respond to this often miss the boat. It reminds me of the downfall of Kodak . A company that had the photography market in its hands and could have made a big impact during the rise of the smartphone. But Kodak let the market be taken away by parties such as Instagram, Camera+ and Hipstamatic. Instagram was able to enter this rapidly changing market. The company was then bought by Facebook for 1 billion dollars.
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The innovator's dilemma
This is often called the innovator's dilemma: the fear of companies to innovate. They keep looking at the exist list to data ing business and try to improve or sharpen this process. In order not to take too much risk and the fear of failure.
Disruptive innovation
Disruptive innovation
The situation then calls for disruptive innovation, to approach operational business in a completely different way. This involves replacing current business models and finding new techniques, in order to tap into a market that is completely new to the company.
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The innovator's dilemma
This is often called the innovator's dilemma: the fear of companies to innovate. They keep looking at the exist list to data ing business and try to improve or sharpen this process. In order not to take too much risk and the fear of failure.
Disruptive innovation
Disruptive innovation
The situation then calls for disruptive innovation, to approach operational business in a completely different way. This involves replacing current business models and finding new techniques, in order to tap into a market that is completely new to the company.