Google and Facebook have major differences that many people overlook. Experts, professionals, media parties and companies also underestimate the differences between the two online giants. As a result, they sometimes make costly mistakes or simply miss opportunities. How is that possible? Learn in this article what the essential differences are between Google and Facebook. Differences that you will never forget once you have seen them.
Google's dominance is disappearing
Google has become a huge player on the internet in the past decade. After all, many visits to the internet start with list to data the search engine. In addition, Google has built a dominant position when it comes to online advertising via search queries and AdWords . No wonder that 'Google' has almost become synonymous with 'internet'.
However, this image is no longer correct. With the advent of social media, a different online world has emerged, with different laws. This new world is particularly visible at Facebook. A world with rules that are fundamentally different from the old Google search world. It is therefore important to understand the differences between Google and Facebook. For yourself, for your work and for your customers.
In the Google world, everything revolves around connecting people to the information they are looking for. That sounds trivial, but it is essential. With Google, you sit alone behind your screen, type in what you are looking for and get the information you are looking for in no time. Whether it is a children's sweater, management books or 18+ entertainment. Google tells you exactly where to find what you need.