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This includes not only getting external links

Posted: Thu Dec 26, 2024 7:16 am
by sumona
To get more authority, but also exploring internal links (and we shouldn’t underestimate the opportunities they bring). In fact, a new study made by Zyppy, an enterprise focused on SEO solutions, showed how internal links, when used correctly, can be a pretty powerful strategy to increase traffic. Most marketers focused more on guest posting or getting backlinks—which are also highly effective strategies, although it’s curious that, according to a Backlinko study, 94% of the world’s content has zero external links.


However, Zyppy showed data that reinforces the importance of working on your united states of america telegram number list internal linking tactics as it also plays a vital part in any SEO strategy. But if you think working with internal links is a piece of cake… think again. You’ll see that taking care of your URLs is not a simple task —- just take into consideration that 66.5% of links to sites are dead, which is part of the struggle that SEO professionals and marketers face. Let’s dig into that study to see what insights we can get for your strategies, shall we? The study Before we throw in our insights and tips, it is important to understand the characteristics of this study and how it was done: Zyppy looked at 23 million internal links across 1,800 websites, representing approximately 520,000 individual URLs.


Then they compared these to data from Google Search Console to determine search clicks for each URL. The whole internet is home to 1,6 billion sites. For this investigation, they used 23 million internal links. Even though it is a large amount, it only represents a small portion of the whole web. This is a correlation study, which means we are going to see how one factor is related to another. It is not necessarily scientific, but it can be very useful when planning your next strategy.