The fourth quarter. But the company faces several challenges, as noted on its thursday (feb. . ) fourth-quarter earnings call. These include the potential impact of tariffs on the automotive market . And challenges in the digital wholesale segment, highlighted by an $ million ebitda loss. Additionally, . Rising new car inventory and longer days on market could pressure the used car segment, . While macroeconomic factors like interest rates and consumer confidence may impact vehicle purchasing behavior.“we are . Actively working to rebuild this segment [digital wholesale] Optimizing unit economics and driving operational efficiencies .
With the ultimate aim of returning the business to profitability,” ceo jason trevisan told analysts . During the earnings call. “we believe our success and ongoing investment in growth and australia whatsapp number data innovation . Position us strongly for ”like carvana, cargurus is bullish on the potential impact of ai . On the customer experience. In , the company launched more than , personalized car comparison . Pages, offering recommendations based on users’ search history. This ai-driven approach increased led conversion by . % during its testing phase, showcasing the value of personalized engagement.
With a % increase in . Direct traffic year over year and % of our leads coming from our app, it’s . Essential that we continuously improve the experience across our owned channels,” trevisan said. “to support . This, we introduced cross platform syncing, allowing consumer activity to seamlessly transition between desktop, mobile . Web, and the app.”carvana and cargurus are positioned for continued growth by leveraging technological innovations. . Carvana focuses on ai, operational efficiency and customer experience, while cargurus emphasizes a data-driven approach . And dealer satisfaction.
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