Tips for beginners
When it comes to future trends, Annelies Termeer says that augmented reality is emerging as a particularly promising field: “Today, all mobile phones have this capability, but I haven’t really seen any interesting use cases in the media. AR is only used for gaming or in the commercial context. This is an opportunity that I see.”
So the lab is developing “Dustin,” an interactive smartphone kenya cell phone number list story that uses AR elements. “ space, but now it’s filled with Pokémon and advertising. I think there’s also a role for public broadcasters, who could create more high-quality, informative AR content. ”
Finally, after working in the field of media innovation for many years, does Annelies Termeer have any advice for someone who would like to set up an innovation unit?
You could think of AR as a new public
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