Use chatbots to send personalized

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McKinsey found that 65% of customers want to be offered targeted promotions, and 53% want companies to send triggers based on their behavior.8 Messaging apps make it easy for companies to send this relevant content just as leads are considering a purchase. Not to mention, most messaging apps enable shoppers to purchase products directly with a single click on a branded call-to-action button.

You can set up chatbots to:

Send relevant promotions to customers. According to Statista, almost 90% of consumers9 iceland mobile database have taken advantage of coupons when making online purchases.
Send helpful ‘back-in-stock’ updates. When adding products to their carts, customers can opt in via messaging apps to receive updates. If carts are abandoned, you can send reminders and notifications of low stock levels to customers to reignite interest.
Send invitations to connect with a sales agent. This message is ideal for customers who land on product pages and want additional information before making a purchase.