Monitor conversation insights on WhatsApp Manager

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First, it’s important to note that every WhatsApp Business Platform user can access basic insights about your company’s messaging activity. You’ll just need to sign up for Meta Business Manager and have finance access to your Business Manager account (meaning you can view and manage financial information).


View your messaging metrics by:

Opening “Meta Business Manager”
Selecting your business
Clicking the menu icon (three horizontal lines)
Selecting “WhatsApp Manager”
From there, you can check your conversation metrics.

Messages received: The number of messages your company receives from users.
Messages sent: The number of messages your business has sent to users —this includes france mobile database messages that are en route, but not necessarily delivered.
Messages delivered: The number of messages your business sends that have been successfully delivered to a user.
Total conversations: A conversation includes all messages sent during a specific window after an initial message is sent. Conversation windows vary by entry point but are typically either 24 or 72 hours.
Service conversations: The number of chats a user (i.e., not your business) initiates.
Utility conversations: A message template that your business sends to a user to provide an agreed-upon update — like when their order has shipped.
Authentication conversations: A message template your business sends to users to confirm their identity with a one-time passcode.
Marketing conversations: A message template your business sends to a user about a promotion or offer.