Social media is hip
Posted: Tue Feb 18, 2025 6:46 am
Interactive websites are doomed to fail. Setting up a website is an exclusive marketing party. The emphasis is only on the appearance and no account is taken of the logistical consequences for the organization. All kinds of social media bells and whistles are added, without thinking about the consequences. As a result, companies are not prepared for the flow of information that an interactive website provides and that costs customers.
Everyone knows the fairy tale of the emperor without clothes or the dream where you suddenly appear to have no clothes on. Nothing is worse for a company than suddenly being put in a less pleasant light unprepared. The digitalization of the media has turned everyone into a journalist and/or writer. There are now thousands of budding journalists walking around with high-tech equipment to directly express their opinions, feelings and observations on sites, in blogs and in tweets, which under the collective name social media have now become part of the jargon of marketers. That is why it is the marketing and PR departments that broach the subject to set up a company blog on LinkedIn or Facebook with fun facts about the products and services.
Also continuously sending showcases out into the world via Twitter is very trendy qatar phone number list These ideas come from advertising agencies that have a leading position in the market and therefore come up with these ideas. They advise companies to expand the website with social media. Because yes, so the argument goes, if you do nothing in the area of social media, you are behind! They can't wait: the website has to be rebuilt, the buttons 'Tweet this' and 'Like this' have to be added to every article, they have to have a presence on Twitter, Facebook, Hyves and LinkedIn. Up to this point it still falls under the influence of the management.
Everyone knows the fairy tale of the emperor without clothes or the dream where you suddenly appear to have no clothes on. Nothing is worse for a company than suddenly being put in a less pleasant light unprepared. The digitalization of the media has turned everyone into a journalist and/or writer. There are now thousands of budding journalists walking around with high-tech equipment to directly express their opinions, feelings and observations on sites, in blogs and in tweets, which under the collective name social media have now become part of the jargon of marketers. That is why it is the marketing and PR departments that broach the subject to set up a company blog on LinkedIn or Facebook with fun facts about the products and services.
Also continuously sending showcases out into the world via Twitter is very trendy qatar phone number list These ideas come from advertising agencies that have a leading position in the market and therefore come up with these ideas. They advise companies to expand the website with social media. Because yes, so the argument goes, if you do nothing in the area of social media, you are behind! They can't wait: the website has to be rebuilt, the buttons 'Tweet this' and 'Like this' have to be added to every article, they have to have a presence on Twitter, Facebook, Hyves and LinkedIn. Up to this point it still falls under the influence of the management.