Now you have AMP traffic – so what?

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fomayof928@mowline
Posts: 211
Joined: Mon Dec 23, 2024 3:35 am

Now you have AMP traffic – so what?

Post by fomayof928@mowline »

If your goal is to drive more organic traffic, you need to be prepared for the questions that will come up if that traffic doesn’t generate revenue in Google Analytics. First, we need to keep in mind that GA’s default attribution is through the last direct click, but the model can be changed to report different numbers. This means that if you have a visitor who searches for something organically, enters through a blog, and doesn’t buy anything, then comes back through direct 3 days later and buys a product, the default conversion reporting in GA will not give any credit to the organic visit, giving all the credit for the conversion to the direct visit.

But this is misleading. Doesn't this change apply to visits before organic search? Probably not.

By going to the Conversions section of GA and clicking on costa rica number data Attribution > Model Comparison tool, you'll be able to see how different conversion models compare to each other, such as:

First Touch (all credit goes to the first point of entry on the site)
Final touch (all credit goes to the point of entry of the session where the change was made)
Position-based (credit is primarily shared between the first and last points of entry, with less credit shared between intermediate stages)
There are a few others, but I find them less interesting. For more information, read here . You can also click Multi-Channel Funnels > Assisted Conversions to see the number of conversions by channel that تبادلوں کے راستے میں استعمال کیا گیا تھا، لیکنwereتبادلوں کا چینل نہیں ۔

The intricacies of AMP tracking
Somewhat surprisingly, tracking with AMP isn’t as simple or logical as one might expect. For starters, AMP uses a separate Analytics piece than your standard GA tracking code, so if you already have GA installed on your site and you decide to roll out AMP, you’ll need to set up specific AMP analytics. (For more information on AMP analytics, please read Accelerated Mobile Pages Via Google Tag Manager and Adding Analytics to Your AMP Pages ).
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