What is a long tail phrase?
Posted: Thu Feb 13, 2025 3:31 am
What is a long tail phrase?
Long tail phrases are precise queries, closely tailored to the user's intentions. In practice, they are most often characterized by the fact that they consist of a larger number of words compared to other keywords. However, this is not where their name comes from - it comes from their location at the so-called tail (end) of searches.
To understand this better, let's consider one more example.
Let's say you want to buy a new phone. However, you haven't canada telegram data chosen a specific model yet. When you start your search, will you type the phrase "Samsung smartphone" or "good smartphone" into a search engine? Probably not. Instead, you will use phrases like "good smartphone up to PLN 1,000" or "smartphone with a good camera", or "smartphone ranking 2020". In this way, you specify and narrow down your searches, specifying your expectations. These are long-tail queries.
Here are some other examples of long-tail phrases:
gaming laptop up to PLN 3,000,
positioning websites effectively,
what shoes to wear in the mountains in winter,
how to hard boil eggs so they don't crack,
It is also worth mentioning the more practical properties of long-tail phrases that make such a strategy in SEO profitable. Most often, these are keywords with low search frequency, low competition, but most importantly a high conversion rate. Sound intriguing?
Long tail phrases are precise queries, closely tailored to the user's intentions. In practice, they are most often characterized by the fact that they consist of a larger number of words compared to other keywords. However, this is not where their name comes from - it comes from their location at the so-called tail (end) of searches.
To understand this better, let's consider one more example.
Let's say you want to buy a new phone. However, you haven't canada telegram data chosen a specific model yet. When you start your search, will you type the phrase "Samsung smartphone" or "good smartphone" into a search engine? Probably not. Instead, you will use phrases like "good smartphone up to PLN 1,000" or "smartphone with a good camera", or "smartphone ranking 2020". In this way, you specify and narrow down your searches, specifying your expectations. These are long-tail queries.
Here are some other examples of long-tail phrases:
gaming laptop up to PLN 3,000,
positioning websites effectively,
what shoes to wear in the mountains in winter,
how to hard boil eggs so they don't crack,
It is also worth mentioning the more practical properties of long-tail phrases that make such a strategy in SEO profitable. Most often, these are keywords with low search frequency, low competition, but most importantly a high conversion rate. Sound intriguing?