August 15, 2019 2 weeks : Traffic dropped 23%
Posted: Sun Feb 09, 2025 10:39 am
During this time, I was keeping an eye on two things: search traffic and indexed pages. Despite resubmitting my sitemap and manually fetching pages in search console, many pages were still not indexed — even core landing pages. This would become a theme throughout this timeline.
Taking into account our remaining unindexed pages, our traffic is still terrible.
Two weeks after the incident, our revenue was still down 8%, and our conversion rate to revenue was down along with our traffic although our conversion rate was up.
August 22, 2019 3 weeks : Traffic dropped 13%
Our pages were still indexing slowly, and the pain continued as I watched revenue targets fall below baseline.
At least it's clear that our search is recovering. But what I'm particularly interested in is how it's recovering.
Are all pages re-indexed, but will there be a decrease in searches?
Is it possible to reindex only some of the pages and fully restore search?
To answer this question, I looked at pages that new zealand mobile database were individually de-indexed and re-indexed. Here is an example from one of those pages:
Here is an example of a page being de-indexed in a shorter time:
In every instance I could find, every page was restored exactly to its original search position. So it doesn't seem to be a question of if the page will be restored, but rather a question of when the page will be re-indexed.
Speaking of which, there is a new feature in search console that will "validate" error pages. I started this process on August 26th. Since then, SC has slowly I think been crawling these pages back, about 10 pages per week. Is this faster than a normal crawl rate? Do these tools in SC do anything?
I’m sure there are still many pages that have been deleted three weeks later, including business landing pages that I had counted on to drive traffic. More on that later.
Taking into account our remaining unindexed pages, our traffic is still terrible.
Two weeks after the incident, our revenue was still down 8%, and our conversion rate to revenue was down along with our traffic although our conversion rate was up.
August 22, 2019 3 weeks : Traffic dropped 13%
Our pages were still indexing slowly, and the pain continued as I watched revenue targets fall below baseline.
At least it's clear that our search is recovering. But what I'm particularly interested in is how it's recovering.
Are all pages re-indexed, but will there be a decrease in searches?
Is it possible to reindex only some of the pages and fully restore search?
To answer this question, I looked at pages that new zealand mobile database were individually de-indexed and re-indexed. Here is an example from one of those pages:
Here is an example of a page being de-indexed in a shorter time:
In every instance I could find, every page was restored exactly to its original search position. So it doesn't seem to be a question of if the page will be restored, but rather a question of when the page will be re-indexed.
Speaking of which, there is a new feature in search console that will "validate" error pages. I started this process on August 26th. Since then, SC has slowly I think been crawling these pages back, about 10 pages per week. Is this faster than a normal crawl rate? Do these tools in SC do anything?
I’m sure there are still many pages that have been deleted three weeks later, including business landing pages that I had counted on to drive traffic. More on that later.