Instead, update the target of the broken link first, then add a redirect to the correct page when you're done.
Two common examples of incorrect use of 301 redirects are redirect chains and loops. Long redirect chains and infinite loops make it difficult for search engines to crawl your site and can also slow down your site’s loading speed.
You can use the SEMrush Site Audit tool to identify redirect chains and loops, and then proceed to remove chains and loops by redesigning redirects to point from the first URL in the series to the last URL.
Can a 301 redirect be reversed?
The short answer is "yes." You can reverse a 301 redirect, even brazil mobile database though it's technically permanent. However, the long answer is that the change may not work the way you expect or hope, and may even make your problem worse. Let's explore this answer with four real-life scenarios.
Before we dive into the scenarios, there are two things you need to know. In theory, this stuff all sounds easy, but in the real world, 301 redirects take time to process, and reversing them (or changing the signal in any major way) often takes more time. Be prepared for these delays, and have your stakeholders ready. You may see ranking changes during this time. Most of the time it will go by fairly quickly, but reversals can often get messy.
This brings me to a warning - don't reverse a 301 redirect just because something is taking too long or you're in full-blown panic mode. A midstream reversal can create mixed signals, delay things further, and cause serious short-term ranking losses. If you're reversing a 301 redirect, make sure you're reversing it for a legitimate reason or that the reason for the original 301 no longer applies.