How to use local business opportunities on Google for positioning?

[bitheerani319]

Promoting your business online with SEO guarantees that your website will consistently achieve better results in search results. People who run a local business want to dominate search results for phrases that are related to their business. It should come as no surprise that many people dream of having top positions on selected keywords. Promoting your local business c level contacts will primarily come down to tidying up your own website, and only then can you start thinking about building valuable backlinks. The design of the website should be improved, which will allow you to effectively achieve your intended goals. Of course, it is the more distant the greater the competition in a given area. It certainly looks different in the case of large cities and small towns. It is therefore worth taking a few steps that can help you build a foundation for local SEO.

The article answers the questions:

What Google tools should I use to position my website?
What Google tools are worth using for positioning?
What elements influence positioning?
Contents:

Business card within Google My Business
Connecting your website to Google Analytics and Google Search Console
Development strategy for our website
URL, Meta Tags, Headers
Graphics on your website
Page speed
Let's try to run a blog
Mobile display
Opinions about the company
Let's strive for a good presentation on social media
Business card within Google My Business
Google My Business is a service that, in a very simplified way, allows us to show others our business using the Google search engine . This is done by linking information about the company to a specific location. This allows you to supplement your company profile with a lot of interesting information that is useful in various situations. From this business card, customers can learn a lot about our company, including the place where we operate, our working hours, and our contact details . This is undoubtedly the easiest and most popular method to reach potential customers with your information . Before you start working seriously with your website, it is worth having a well-prepared business card in Google My Business .

Connecting your website to Google Analytics and Google Search Console
This is the next step towards external activities. It is worth having these two services from Google connected, because they will improve the operation of our website . Thanks to Google Analytics, we will be able to collect many different data, based on which we will draw many conclusions about who, when and why appears on our website. You will also be able to see which subpages are visited most often. On the other hand, Google Search Console is an effective opportunity to promote a local company. This service gives you the ability to control what phrases give access to your website, shows what pages link to your website and you can also find out what errors there are on your website.