Transparent business processes in a company with 500+ dealers and over 3000 retail outlets
Posted: Sun Feb 02, 2025 6:51 am
Case 5.
Client. A manufacturing company that sells goods through more than 500 intermediaries. The interaction system includes a main website (manufacturer's website) and dealer websites.
Problem: Centralize the product range, create a single catalog on the manufacturer's website, and set up a sales analytics system.
Our actions
Strategy development (2 months). We delved into the analytics of our client's business processes, the market, logistics features, sales, and the work of retail outlets.
Website development (8 months). We have created a system for "straightening" the range, with the help of which it is possible to unify and upload the entire product catalog to the website. Each dealer receives a personal account that links the plant, dealer, sub-dealers and end customers.
Setting up a telephone analytics system and CRM:
Working with telephony: developing a general call thailand consumer email list processing scheme.
Output of the call distribution system to interfaces. Connection of basic call processing capabilities.
Working with CRM. Setting up a connection with the site and basic reporting, processing orders in accordance with business processes.
Reporting. Advanced features, analytics for individual advertising channels. Integration of CRM and web analytics.
Connecting external systems. Dealers, balance booking systems. Creating a sales book and SMS mailings.
Creation of the "Portal" system
, which combines the dealer part (number of sales, optimization of the purchasing process, dealer rating), a reporting system, API, product catalog, CRM and an order system.
All the work on this project is presented in the presentation below:
Client. A manufacturing company that sells goods through more than 500 intermediaries. The interaction system includes a main website (manufacturer's website) and dealer websites.
Problem: Centralize the product range, create a single catalog on the manufacturer's website, and set up a sales analytics system.
Our actions
Strategy development (2 months). We delved into the analytics of our client's business processes, the market, logistics features, sales, and the work of retail outlets.
Website development (8 months). We have created a system for "straightening" the range, with the help of which it is possible to unify and upload the entire product catalog to the website. Each dealer receives a personal account that links the plant, dealer, sub-dealers and end customers.
Setting up a telephone analytics system and CRM:
Working with telephony: developing a general call thailand consumer email list processing scheme.
Output of the call distribution system to interfaces. Connection of basic call processing capabilities.
Working with CRM. Setting up a connection with the site and basic reporting, processing orders in accordance with business processes.
Reporting. Advanced features, analytics for individual advertising channels. Integration of CRM and web analytics.
Connecting external systems. Dealers, balance booking systems. Creating a sales book and SMS mailings.
Creation of the "Portal" system
, which combines the dealer part (number of sales, optimization of the purchasing process, dealer rating), a reporting system, API, product catalog, CRM and an order system.
All the work on this project is presented in the presentation below: