Get your calculator ready

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One of the most interesting aspects of content marketing is that all the results can be tracked at the tip of the pencil, and much can be predicted.

So it was no surprise to us that this article generated almost R$2 million in revenue. We know that each blog post is a new opportunity to earn more.

The logic is not complex: the higher your article ranks for a given keyword , saudi arabia phone data the greater the chances of receiving hits on that article and converting those visitors into customers.

And when the keyword has a high search volume, even better!

According to conservative estimates, on average 30% of people searching for a keyword end up clicking on the first result.

The keyword “digital marketing” is searched for around 30,000 times a month.

If 30% of the 30,000 people who search for "digital marketing" every month click on the first result, which is our article, we can already guarantee at least 9 thousand hits per month, just on the digital marketing post.

If we were investing in Google AdWords to achieve the same in monthly accesses, we would be spending more than R$53,000 , since the cost per click for the keyword "digital marketing" is around $5.90.


That means that any effort that costs less than R$53,000 per month would already bring us profit. And producing this article, perfecting it, optimizing it for SEO and taking actions to convert visitors into customers, despite being a laborious task, has certainly cost less than that.