Simple discounts

[tmonower957]

Don't include complicated percentages in your discounts. Use simple numbers ending in 0 or 5. For example: 30% off, 50% off , 75% off...

And even better if instead of offering discounts you include the word free.

For example, it is the same to offer a 33% discount as to offer a free third product for the purchase of the previous two. However, the second offer will seem more attractive.

8. Relative price
Relative pricing is based on the prices of competitors or on the south africa consumer email list prices that our customers have “learned.” Based on this, we will convey a more sophisticated or more approachable image.

To decide this, take into account the purchasing power and preferences of your personal budget .

9. Decoy effect
The decoy effect is one of the most commonly used. Thanks to this trick, the company already knows what price you are going to choose, because that is the product they want you to buy.

It is made by including three similar products, of different sizes and different prices. The one you will always take is the middle one.