Collect data and analyze content

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For data collection, the best option is to have a tool, SEMrush Content Audit , which automates this task, since collecting all this information can be a long and tedious task. This tool audits all web content and will provide us with data such as the number of times it has been shared on Facebook and Twitter, backlinks, metadata, content authors, and content length for each URL.

Another highly recommended option is to connect the accounts with Google Analytics and Google Search Console.

Analyzing the content of our landing page will consist of carefully reviewing each part of our content and evaluating it based on its performance.

Incorporate solutions
Once we have completed the audit, we will have a lot of data that slovenia consumer email list will show us whether the content we are uploading to our website is having a positive or negative impact on our business.

Include links in articles to other articles on our website.
Increase the length of your content.
Use a heading structure in your posts with H2, H3 logic…
Update your CTAs.
Add images and videos.
Inform Google of updates to your content.
Adapt the Marketing strategy to your needs
If we keep track of what is working and what is not, it will be easier for us to adapt our content strategy to attract traffic to our landing page in different ways, improve reach and conversion rates.
Let's not change what works for us, let's focus on what doesn't and by comparing it with our competitors we can detect where we can improve.

It is important to keep up to date with the changes within our sector in order to be able to adapt to the changes and modify marketing strategies so that they are effective and we can achieve our objectives.