Motivate employees

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The success of the company as a whole depends on the activity of employees and their focus on results. The peculiarity of personnel motivation is that it is a single system of rewards and punishments, with clear goals and evaluation criteria .

Employee motivation allows:

increase sales or other key business indicators;
increase employee loyalty;
identify potential leaders and help them grow;
unite the team;
Optimize key business processes to make it easier to manage the company at every level.

There are two main types of motivation for germany consumer email list work: material (salary, bonuses, premiums and fines, voluntary health insurance, discounts, tuition or vacation pay) and non-material (career growth, comfortable schedule, close-knit team, socially significant work, support from mentors).

In relation to the work motivation of personnel, the needs in Maslow's pyramid look like this:

● earn good money;
● feel stability and comfort;
● grow as a professional;
● feel that you are appreciated;
● work with simple and clear tasks;
● organize and improve processes;
● do something useful and significant;
● communicate with interesting people.

The first two needs are basic: if work in the company meets them, this will be enough for most employees. But in order for the company to develop and attract more talented specialists, it is important to take care of the rest.