The Importance of Sales Performance Management and Advanced Analytics

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When combined with SMART goals, sales performance management allows managers to set the right direction at the right time. After reviewing the analytics report, the RP can reach out to the PM and examine the data. Together, they can identify gaps in the sales funnel. The RP can then draw conclusions and provide expert advice on how the manager can improve performance.

Sales performance management helps uncover many of the venezuela mobile database mysteries surrounding your sales team. Specifically, it can determine why both successful and unsuccessful people do what they do. Using advanced analytics, sales performance management can provide a number of benefits that lead to increased revenue:


In today’s modern market, closing a deal is just the beginning. That’s why performance metrics also take into account other factors, such as efficiency metrics and revenue amounts. These include:

Sales Cycle Length
Number of closed deals and number of closed deals
Average sales amount per transaction
Average order value
Customer Lifetime Value
Income of new and existing customers
Customer Retention Rate
Customer Satisfaction Rating
In today's digital marketplace, advanced analytics is a must