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Promotion using targeting

Posted: Wed Jan 29, 2025 10:19 am
by monira444
The collection of statistical data begins with the first post, immediately after the profile owner switches to the Instagram business account. In order to view general statistics or for a specific publication, you need to click on the "Statistics" button.

statistics
To set up targeted advertising, you don’t have to use the Facebook advertising account. You can do this in your Instagram profile by clicking on the “Promote” button under a specific post or by selecting the “Promotion” section.

movement
Target settings allow you to set the target audience and budget, choose where the user will be redirected: to the Instagram profile, to the store page or to Direct. You can read more about setting up targeted advertising here .

You can enter money for an advertising campaign directly through the Instagram application. In the settings, you need to click on "Payments" and select the optimal payment method.

goal.budget
Shopping tags
Using the "Instagram Shopping" option (shopping tags), the owner bitcoin data of a professional account can tag products in photos, in information blocks, stories (just like a regular user).

shopping tags
Using the option is simple: in the profile, click on the "View store" button. It can be seen after activating the "Instagram Shopping" option.

view store
Message filter
The owner of a professional account can filter personal correspondence, highlighting important messages. This is relevant for those who accept orders in private messages or actively consult clients.

message filter
What is the difference between a professional account and a regular one?
But this is not all that distinguishes a professional Instagram account from a regular one. First of all, let's figure out how to understand that you are viewing a business account on Instagram, because the presence of certain functions depends on the profile type:

access to advertising and statistics;
statistics for individual posts;
convenient sorting of messages;
hidden contacts;
message templates;
partner posts.
In addition, a business account allows you to conduct promotions and then collect statistics on them, helping to evaluate a particular marketing “experiment”.