There are a few takeaways you can take from this data that you can immediately use to improve your efforts to build your presence on Pinterest or better connect with existing influencers.
First of all, stop worrying so much about the quantity of content you pin and shift your attention to the quality of it .
If you’re planning outreach efforts to connect with Pinterest influencers, take the what you will get inside the engineer database time to understand whether they’re selective or high-volume users.
High-volume pinners may be easier to reach , as they require a lot of content to satisfy their posting needs. More selective pinners may require a paid partnership or more compelling content to make one of their spaces available.
When it comes to content , ask yourself if your focus is more on maintaining the interest of an existing audience or reaching a new audience. If you’re trying to maintain the interest of your audience, make sure you continue to share content that has resonated well in the past.
If you’re trying to reach a new audience, try exploring related topics in areas such as home, fashion, food, and DIY. With such a high volume of activity around these topics, you’ll be more likely to meet new potential customers.