Design Thinking, a methodology to solve complex problems
Posted: Tue Jan 28, 2025 9:53 am
Do you need to develop a product or service that meets the needs of your customers and you don't know how to face this challenge? Increasingly, the most innovative organizations with the most professional rcs data indonesia use the work methodology known as Design Thinking , a methodology that focuses on people and uses tools from the field of design to solve complex problems from the perspective of creativity and the use of unconventional work methods.
In order to learn about Design Thinking, there are some introductory courses that provide a new perspective, but the key is to apply it to all of the company's processes.
In this way, by investing in creativity and innovation, new products and services can be designed, solutions to complex problems can be found, or even production processes can be redefined. To understand how it works, we will look at its phases below:
Empathize: The main source of inspiration for Design Thinking is people and what they experience when faced with a specific situation or problem. Therefore, conducting research based on market studies, focus groups or data is not enough. This methodology requires empathizing with people and putting ourselves in their shoes.
Define the problem: Once we know the people for whom we are trying to solve the problem or need, we can focus our objective and detect where the areas of value and possible sources of conflict are.
Come up with possible solutions: This is the time to get out of our comfort zone and brainstorm possible solutions. This phase is based on carrying out brainstorming processes between people from different disciplines or departments. We are at a time when all ideas are valid and possible, no matter how crazy they may seem.
In order to learn about Design Thinking, there are some introductory courses that provide a new perspective, but the key is to apply it to all of the company's processes.
In this way, by investing in creativity and innovation, new products and services can be designed, solutions to complex problems can be found, or even production processes can be redefined. To understand how it works, we will look at its phases below:
Empathize: The main source of inspiration for Design Thinking is people and what they experience when faced with a specific situation or problem. Therefore, conducting research based on market studies, focus groups or data is not enough. This methodology requires empathizing with people and putting ourselves in their shoes.
Define the problem: Once we know the people for whom we are trying to solve the problem or need, we can focus our objective and detect where the areas of value and possible sources of conflict are.
Come up with possible solutions: This is the time to get out of our comfort zone and brainstorm possible solutions. This phase is based on carrying out brainstorming processes between people from different disciplines or departments. We are at a time when all ideas are valid and possible, no matter how crazy they may seem.