We need to strengthen and aggressively increase our brand positioning campaign, so that the positioning sticks with our brand in the minds of consumers.
This is to ensure that our brand is not only recognized, but also becomes the customer's first choice when they need products related to our brand.
We need to show customers how our brand can solve their problems, meet their needs and satisfy them.
Use 'Multiple Touchpoints', don't just rely on one platform to promote our brand positioning.
We have to be 'aggressive' by using various platforms and strategies such as:
Word-of-mouth marketing
Influencer marketing
Testimonial
Referral program
Loyalty program
All of these strategies can increase trust, attract more customers and build their loyalty towards our brand.
We need to improve the quality and quantity of our campaigns.
Most importantly, we need to always be consistent iran phone data in promoting and implementing brand positioning elements in every campaign and activity of our brand.
It cannot change. We need to repeat the same message, continuously and consistently so that it sticks with our brand in the customer's mind.
This is to ensure that customers can remember and recognize our brand easily.
For example,
Tesla – people do remember the premium electric car.
Airasia – people remember cheap airlines.
Mr Diy – home DIY items.
Kopi Kenangan – authentic premium coffee from the archipelago.
Q Bistro – Mamak premium
Okay, that's all I'll share.
Strengthen brand positioning campaigns
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