How to optimize a website SEO to advertise a medical practice? After seeing how fundamental citations are as sources for link building, let's now look at the 2 main actions to take to optimize a SEO site germany phone number and thus advertise your medical practice. Keyword research The first step in optimization is keyword analysis. It is essential to study which terms can bring traffic to your website, and then work on them to optimize the different pages that you will create to enrich it. Previously we saw that SEO for medical practices works differently than for professional categories that are more free to compete by exploiting every possible marketing activity.
Keyword research is no exception. Here is a practical tip that can help you have the most complete list possible. Your goal is to list: the specializations you have acquired the tests you perform in your clinic the treatments you perform the pathologies you mainly treat You can use these lists to help you: Exams, services and treatments divided by specialization Pathologies divided by specialization SEO Article Writing Now that you have a solid list of keywords, all that's left to do is start writing the content for each individual page of your website that you'll create for each term in the list. If you want to delve deeper into this step, you can read our blog articles on how to write SEO articles , how to create SEO content , and what to write on a website to sell .