Product recommendations and discount vouchers are the best online advertising
Personal recommendations and discount vouchers are particularly popular with customers on the Internet.
This is the result of a study by the high-tech association BITKOM . According to the study , one in four Internet users has already been encouraged to make a purchase by product recommendations from other customers in online shops . Almost one in four was also persuaded by discount vouchers and almost a fifth of those surveyed relied on recommendations in social networks .
"If you know that a friend uses a product, it often helps you to assess belarus phone data whether you might like it yourself," says BITKOM marketing expert Markus Altvater. "Personal recommendations have a different status than general advertising, and this applies both offline and online."
Overall, every second Internet user has bought something because they were encouraged to do so by online advertising. This should finally disprove the persistent rumor that online advertising is not worthwhile.
Product recommendations and discount vouchers are the best online advertising
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