To the question of which specialty is more relevant today

[sumaiyakhatun27]

Quality standard. Each of you has different cases: someone has b2b, someone has retail services, someone has a small business, someone works in a larger company. Expectations shape the market. If customers already use, for example, delivery, then they expect that it will be no worse than here, no worse than everywhere. If customers use a credit card, then when choosing or switching, they also have some expectations, a quality standard. And this is important for constant growth, so that there is not only an outflow of customers. And also for attracting new customers.

Coca-cola

This is another example regarding Coca-Cola, the same global trends. A few years ago it was myanmar rcs data fashionable to say that “we will form loyalty, customers will use only our brand” . But the share of customers who become loyal and choose only our brand and no other competitors is really a very, very small group.

Of course, you can win customers who go only to this supermarket, no matter what, even if there are no other supermarkets nearby, there is no substitute for it. There are not many such customers, so it is important that the consumers of competitors also know what your service is. Thanks to the brand, you form this, and then they try and compare their customer experience, having certain quality standards in mind.
Marketing or management - I would answer: marketing management. If you are going to do business, want to understand all economic connections, relationships, then of course, understanding marketing tools is very important for a businessman. But managing people, teams, marketing, new management technologies in this uncertainty - this is more about management. Therefore, if you choose the first or second education, I would advise you to choose marketing first, gain experience, and then study management, if you consider it necessary.