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This is a particularly important point in the proposal, so make sure to strongly emphasize that they should work on improving their site, incorporating information about competitors and your company's business situation. Of course, there is no point in being enthusiastic alone. Don't forget to explain while keeping in mind the indicators that are important to the people who will be judging the pros and cons of the policy . Site Issues Once you have stated the purpose and goals, you will then identify specific issues on the site that are preventing them from being achieved.


When it comes to issues, try to show them using concrete vietnam telegram data numbers, such as the number of hits and conversion rates, rather than just the person in charge's subjective opinion. Also, if you have interviewed internal members or users, it is important to clearly verbalize the results. Site Improvements Now we will write about the specific improvements to the site. When writing about site improvements, be sure to write about solutions to the issues mentioned above.


Also, be sure to provide specific figures on the expected effect of implementing each improvement plan. Budget and Schedule Include essential budget and schedule information when implementing site improvements. One thing to be careful about is to include not only the budget for the site improvement itself, but also the budget needed to operate the site after the improvements are made. Also, it is important to set a realistic schedule that is not too difficult. It would be pointless to set a schedule too quickly in anticipation of the effectiveness of the measures, which could lead to errors.