Take, for example, e-commerce websites like Impossible

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Segmenting your contacts based on cart abandoners is a great way to negate this growing problem, as is sending specificcart abandonment emailit can only restore the sale and allow users to continue with the checkout process.


They can use many strategies to maximize the effectiveness of this segmentation list by crafting their abandoned cart emails that advertise sales, promotions, discounts, coupons, and even perhaps suggest similar types of products that might interest the customer.

Source of application
You can also segment contacts based on how they cameroon phone number list were introduced to your lists. While it's one of the more unusual strategies to use in segmentation, it can still be an effective strategy depending on your situation.

This can greatly benefit websites that have multiple login options, and chances are you do, especially if you have an online website.

Segmenting by sign-up source can be a great way to start practicing different CTAs and conducting A/B testing.

One example that a sign-in source can be a smart way to implement is if a user signed in by purchasing an item that was on sale.

This means that the user has high purchase intent, especially on sales and discounted items, so you can use this to your advantage by providing email content that targets that specific personality characteristic.

Inactivity