Let's say you are a real estate agency. When buying an apartment, a person immediately (exclusively) starts thinking about repairs, furniture, plumbing, lighting, TVs, etc. So why not provide (for a fee, of course) sellers of all the above products and services with space on your website, in the media for clients, in your office?
The same applies to train ticket companies. People buy tickets and then go to the grocery store to have something to eat on the way, and to the kiosk with newspapers and magazines.
Each area has its own tricks, some of which gansu mobile phone numbers database can be used in online retail:
Grocery stores.
All year round, stores hold promotional events. Surprisingly, they are not connected with expiration dates. Usually, the schedule of such events is developed a year in advance, and discounts on products are valid for about a week.
Thus, on the eve of March 8, Rafaello candies can be bought at a lower price. In addition, grocery chains place flowers in promotional zones. After the customer buys flowers and candies, he goes for champagne, which is no longer discounted.
But locomotives are not necessarily associated with discounts. Bananas are a product with an initially low margin. However, perhaps only tangerines before the New Year holidays can compete with them in popularity. Discounts on them appear after the New Year. But store visitors almost never stop at a bunch of bananas.
Cloth.
The locomotive goods in clothing stores are socks, gloves and other small items that people need from time to time. As a rule, such locomotive goods are located near the checkout. They may be subject to promotions and discounts, or they are sold at full price.
The product that is the driving force in marketing in a particular area
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