Experts say that competent website

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The third myth is the introduction of penalties. By building the right link strategy that helps the brand grow, search engines will never penalize links.

The fourth myth is related to competition. promotion involves assessing the activities of competitors. You should study their strategies, link profiles and promotion methods.

Common Myths About Link Building

The fifth myth is related to promotion strategies. What suggestions do link building specialists have? Use different methods and tools, this way you will significantly increase the effectiveness of promotion. Form a strategy, focusing on the result – achieving promotion goals. You should form a KPI, and then work on its implementation. Use different backlinks, evaluate the results from time to time.

Myth #6: Good and bad links. How can a specialist figure out what type of links are perceived negatively in search engines? First, it is recommended to open a test site and pages that do not sweden email list yet have links on other resources. Then place different links on each page. Track the traffic and positions of your test sites, analyze the results. Sites with spam, as well as the growth of identical anchors, which have direct entry of keywords on the same URLs, reduce positions in search lines.

The seventh myth concerns donor sites. Donors can be assessed by the following indicators: how long the resource has been on the market, what is the site's traffic, the DR indicator. More optimal are links to pages containing traffic.

Myth number eight: is it worth using non-standard solutions and link building tools? A word from the experts: these can be one-time operations, but it is more important in the promotion strategy to maintain stability and consistency. Such factors will support the result for a long period. If standard methods and strategy have already yielded positive results, the dynamics remain at the level, you can try some innovations. But the approach should be cautious.

The ninth and final myth about the most common mistakes. The most common mistake is spam: it is a direct path to sanctions, decreased traffic and a decline in interest from customers. Increased growth of the link mass can also lead to mistakes and a decrease in traffic. Unanimously, all experts say that the main mistake is when a brand completely refuses link building, since this is an important tool in promotion.