Cross Marketing on AppSumo
Recruit “pre-influencers” on social media and bolivia b2b leads communities
paid advertising
Referral program
Noah and his team hypothesized that some combination of these efforts could result in $25,000 in sales. They then adopted a "test and invest" philosophy: try a small number of products in each channel to see which ones gain traction, then ramp up in 1-2 experiments that show the best early results invest. Noah executed, measured, and compared these marketing strategies to determine his return on investment (ROI).
To help you create a product marketing experimentation framework:
Clearly identify your target customers and where they get their information. Who they are and their preferred channels will bring you relevant strategies.
Ask yourself, "If I had to double my business in 30 days and didn't have any extra money, what would I try?" Be creative without limits.
Consider how you can make existing happy customers even happier to drive referrals and repeat sales.
Brainstorming allows you to focus your experiments on campaigns with the highest potential that match your target audience. This is about matching customer profiles to the right channels and delivering a mix that effectively reaches them.