The growth team hypothesized that new users needed to connect with at least seven friends within ten days after sign up. Chamath Palihapitiya passed this insight to the product development team, who developed a feature that helped new users connect with their friends as soon as they signed up. This skyrocketed Facebook’s growth to what it is today, and Chamath Palihapitiya was part of the whole process.
What Do Growth Managers Actually Do? A growth manager’s specific roles may vary between organizations, but algeria phone number data the main responsibility is to identify growth opportunities and engineer initiatives to fill gaps. A GM is expected to make moves that increase business revenues and decrease expenditure. Gather User Insights High-tech companies employ growth managers to find opportunities to increase revenue and minimize expenditures by gathering user insights. The growth manager’s duties revolve around crunching user behavior data using analytics tools, A/B testing tools, and other business intelligence tools.
will coordinate efforts to get customer feedback using surveys, questionnaires, etc. Ensure the Business Is Winning in the Market To ensure a business is winning, the growth manager has three main responsibilities: Identify and define the growth plan that will take the business to the next level. The growth plan is based on data-driven insights. Coordinate the growth team and other department teams to execute the growth plan.