gifts
Giveaways, while not entirely new to the world of marketing, are still used by small and large businesses around the world because the ROI is excellent.
All you need to do is promote and offer a prize, and require that users share your post, like, comment, and/or tag others in order to enter the giveaway. Whatever you plan to offer as a prize, this is a surefire way to drive more attention to your brand, increase engagement, and likely gain more followers.
Hashtags
Before you skip over this tip thinking it’s insignificant or too belgium phone number list obvious, it’s important to understand why they’re crucial to small business growth marketing.
It’s not about using the most popular hashtags – it’s about using the right ones. These hashtags can help Instagram’s algorithm put the right content in front of interested users based on the things they like or search for. Using at least 1 hashtag in your post can increase user engagement by up to 29%, which can go unnoticed by small businesses that don’t use hashtags enough.
Source: smallbusinessblog.net
To find great hashtags, all you need to do is look at your competitors’ sites and see what hashtags they’re using. Or do some manual research in your niche to see what hashtags people are searching for on Instagram.
Graph showing hashtag engagements
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