The key is to combine these elements strategically

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However, this ratio is not static. You can adjust it based on your goals. For example, you can increase the number of sales shots during a big sale or holiday. But if you do this, remember to balance it out later by adding engagement and cultural content. The key is to maintain a healthy relationship with your audience.

Think of this combination in the form of a 9-box grid on your burundi email list
Instagram profile. This visual approach can help you plan your content and maintain good balance.

Create mixed content
As you become more familiar with these different types of content, try creating Reels that combine elements of sales, interactive, and cultural lenses. This can make your content more effective and interesting. For example, you could start your video with an attention-grabbing transition (interaction), then give a brief introduction to your brand (culture), and end with a product announcement (sales).

and intentionally. By creating hybrid content, you can achieve multiple goals with one post, making your content strategy more efficient and effective.

Every type of video content is important when you post Instagram Reels. Consider how people's moods and behaviors change over the course of a week. On Monday and Tuesday, people are just getting back to work and may want a distraction. This is a great time to take cultural photos where you can share a story about your brand.