Global Revenue Success Strategist

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Through the ground promotion + online marketing model, the brand has accumulated millions of private domain users. During the epidemic, it can still maintain order and revenue growth by relying on private domain operations. At the end of last year, he left the company to start his own business. At the beginning of the business, he had no customer resources and no large amount of investment. He expanded the market and provided services by himself. In half a year, the team size expanded to more than a dozen people and has achieved positive profits. The main content of Moments marketing The main content idea of ​​Moments content design from the perspective of consultants is "either serving customers or preparing to serve customers".


Please remember this sentence first. You can further understand qatar whatsapp resource this sentence in the following case content. In the previous section, we spent a lot of time explaining that the purpose of sales in WeChat Moments is to build customer trust. Through WeChat Moments content marketing, low-intention users are transformed into high-intention angel users. In the design of WeChat Moments content, it is necessary to meet the purpose of the line, build a persona, build trust, and display products/services. Around this purpose, WeChat Moments content is divided into persona line, trust line, and marketing line. In terms of specific content, it is divided into service project description, customer service process, team internal activities, daily learning, thinking, customer cases, and word-of-mouth.


I have compiled a WeChat Moments content framework template for everyone. You can design WeChat Moments content according to this template. WeChat Moments marketing content example. Service project description Consultative sales need to have their own service project description instead of the company's unified service introduction manual. The company's service manual is an introduction from the standpoint of the company's brand and overall business. The description highlights the company's endorsement, while consultative sales need to build personal trust. Although the overall value service is based on the products + services provided by the company, the customer's direct contact is sales. In addition to building trust in the company's brand, it is also necessary to have a persona recognition of the person directly facing.